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CRM Business Specification

A toolkit to help local authorities assess their current practice and the future potential of CRM. It includes:

- the scope of CRM
- high level goals
- prerequisites and requirements
- components relating to narrow and deep and wide and shallow implementation strategies
- back office integration
- ownership and charging mechanisms
- performance measurement

To be used by project managers and business analysts

Author
Programme :CRM
Workstream :K2.0
Product type :Toolkit
Project stage :Design

Gershon categories :Back office functions
Service areas :Business
Priority service outcomes :Integration of CRM with back office using workflow
CRM across access channels
CPA key lines
of enquiry :
Corporate - Ambition for the council

People who downloaded these files also downloaded :

downloadCRM implementation road map
CRM functional specification
Business process development - CRM
CRM User Requirements Specification
Business Processes: CRM Implementation Guidance for Processes


Product reviews

Average product review :      

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      Monday 10 May 2010
by bachegowda@altayer.com
very Good

      Tuesday 9 March 2010
by sat chohan
gg

      Friday 22 August 2008
by moscow@iburst.co.za
The document address critical issues that escapes government officials when designing a service paltform

      Thursday 10 July 2008
by Missy Pitcher
Excellent guideline for getting started.

      Friday 4 April 2008
by anila.rehman@edevtec.com
Very helpful in understanding the CRM concepts

      Friday 4 April 2008
by anila.rehman@edevtec.com
Very helpful in understanding the CRM concepts

      Monday 26 December 2005
by sk tm
excellent

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This product was last updated on Wednesday 28 September 2005