CRM Vision

The Vision document is an overview of CRM in local authorities. It describes what CRM encompasses, the issues it addresses and the types of approach for implementation. The document covers:

- an overview of CRM
- the CRM enabled authority
-CRM in local government
- staffing issues
- opportunities and benefits
-CRM evolution

To be used by key audiences of senior management, service managers and project teams

Author	CRM National Project		View or Download P1.0_CRM_Vision_1.0_Final.pdf 243 Kb Anti-virus policy
Authoring body :	CRM National Project
Date available :	1 March 2004
Programme :	CRM
Workstream :	P1.0
Product type :	Centrally hosted service
Project stage :	Plan
Gershon categories :	Procurement
Service areas :	Council, government and democracy
Priority service outcomes :	Email and Internet access Integration of CRM with back office using workflow CRM across access channels
CPA key lines of enquiry :	Corporate - Capacity

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This product was last updated on Wednesday 28 September 2005