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CRM - Staff Training Material

This training material, which sets the foundations for how staff should engage with the customers through all different access channels in a CRM environment, can be used by other Local Authorities to enhance their understanding of how customer management should be re-thought after the introduction of CRM. The document seeks to address the softer sides need to make CRM a success whilst projecting Northumberland's core values.

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Authoring body :Alnwick District Council, Berwick-upon-Tweed Borough Council, Blyth Borough Council, Northumberland County Council, Castle Morpeth Borough Council, Tynedal Council, Wansbeck District Council
Programme :Northumberland Online Partnership
Product type :Centrally hosted service
Project stage :Operate
Technical supplier :Oracle

Gershon categories :Transactional services
Service areas :Council, government and democracy
Priority service outcomes :A-Z information deep linking
Establishment of a single business account
Housing & Council Tax Benefit enquiries
Integration of CRM with back office using workflow
CRM across access channels
CPA key lines
of enquiry :
Corporate - Ambition for the council
Corporate - Capacity

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downloadCRM implementation road map
Business process development - CRM
CRM functional specification
Business Processes: CRM Implementation Guidance for Processes
Business Processes: Business Process Descriptions


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      Thursday 3 August 2006
by nag.apps11i@gmail.com
All related Modules of CRM User Manuals and Training Materials should be available with updatation modules.

This product was last updated on Thursday 1 December 2005